New Pop Surf
Stylish sustainability
Because nothing is more timeless than respecting the environment you progress in, ROXY introduces the latest POP Surf collection. A technical, unique and eco-fabricated line of wetsuits, swim and apparel, designed to accompany you from the sand to the waves with durability at heart.
The POP Surf Collection is more than just a few sustainable pieces, it’s our mindset and true forward movement in the right direction: from waste to reinvention.
100%
100% regenerated polyamide fiber made from post-consumer materials
600
600 grams of solvent / VOC eliminated per wetsuit
104
104 liters of water saved by wetsuit
25
25 plastic bottles per wetsuit recycled
While sustainability was the core goal of this collection that didn’t mean we had to skimp on style or performance. Every ROXY swim and wet suit is designed and created with the most updated technologies to ensuring you only the best of the best.
POP Surf is all about being bold and taking a stand for mother earth. So we infused the collection with bold color blocking and natural florals. Warm tones like bright white, Sahara sun, and amber yellow bring a fun and excited energy to every piece.
Stephanie Gilmore, 7 x Surfing World Champion, she is a style icon, a surf legend, and sustainability steward. She is committed to the cause and her love of the ocean, and we share in this commitment.
Stephanie Gilmore embodies the three elements of POPsurf is the core inspiration for this line.
Created with the belief that through personal interaction and small action we can have a large impact. Everything begins with a shift in our mindset and movement forward. POPsurf, is exactly that.
Recycle
In your household and workplace. Investigate your area's recycling policies & programs and use them. Take the time to do it properly & inspire others to do the same.
Read up
Knowledge truly is power, and there is a wealth of information out there. Learn, act & share.
Reduce
I keep reusable shopping bags in my car for groceries. I take my coffee in reusable cups. I refuse straws and I travel with a refillable water flask. Make new habits & make a difference.
Eat local & in-season
Unnecessary shipping on food products is a major contributor to the global carbon footprint. Shop your local farmers' market and learn where your produce is coming from. Whenever possible, buy local goods
LESS IS MORE
Plastic products and packaging account for masses of waste. When gifting, I've decided to share experiences instead– pasta making classes for my niece & guitar lessons for my nephew
Sign up here to be part of ROXY's sustainability program! Each month for the year to come, you will receive information and tips on simple ways to make a change, build sustainable lifestyles and contribute to a cleaner world for the generations to come.
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Pop Surf
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Pop Surf Mallisto Naiset - Osta Netissä
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